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About Logically

At Logically, two of our most important values are that we are customer-centric and we are committed to doing the right thing.  This means transparency is very important to us.  We want our services to be easy to understand and compare to other options.  We offer five core managed service packages that cover a wide range of needs for those looking to completely outsource their IT, and for those looking to augment existing teams.  Read on to learn about the core features of our offerings.

Mike:    Hi, I'm Mike Matchett with Small World Big Data and I'm here talking with Jeremy Kurth who's the CTO of Logically. Welcome Jeremy.

Jeremy:   Hey Mike. How are you? 

Mike:   First, I want to know what is special about Logically. What makes Logically a really great MSP?

Jeremy:   It's fascinating what we've been going through the past couple of months, and really the short answer is we're pretty much a 20 year startup. We've got a laser focused team of professionals that have been doing managed services for pretty much the 10 year since the got organization started. So what we've really worked hard on the past two dozen years of our careers, creating automation, really focusing on performance, based metrics, to really deliver the best possible IT services for our customer base.

This new rebrand, relaunch of the two organizations is coming together and creating this amazing company, and it's really chockfull of wonderful team members, but backed by a tremendous amount of experience and skillset and tools that we've developed over the many years in.

Mike:    This gives you scale. This gives you bicoastal reach. This gives you some understanding of customers and best practices from both organizations coming together. It really to me sounds more like when you work with a client now, you're more of a partner than a service provider. How does that actually work when you engage with a customer?

Jeremy:    It's a great question and I think something that really differentiates us, like technology is not a one size fits all. You can have your approved stack of technologies that you work with. You can have your approved VARs and vendors that you work with, but really listening and working with the customer in terms of their business goals and their objectives should be first and foremost.

We like to lead in for example with cloud. There's a lot of nice opportunities out there. But cloud isn't the right fit for every single customer. Really understanding their short and long term goals, their business strategy, what they're up to is one of the biggest elements of technology to ensure that what you're providing and promoting and consulting your customer to do goes well.

Mike:   Yeah. So have you seen some other MSPs maybe fall a little bit short on delivering service to their clients?

Jeremy:    Great question. This is a tough business. Being a good managed service provider, these computers don't sleep. They're awake 24/7. So we have a strong challenge on our hands, and areas that we've seen is dovetailing with that cloud example. We've come into a couple of environments where the previous provider just kind of applied a templetized approach and stuck their workloads up in the cloud, but at the end of the day quite frankly SolidWorks for example is a product that's not going to really run well from a cloud based architecture. So we've had to unravel that. And really client was in pain. They were kind of sold the bag of goods in terms of cloud is the answer for everything, when it fact it just didn't work. We've unfortunately uncovered a few of those situations over the years Mike.

Mike:    Yeah, it sounds like some folks in the MSP businesses just, they expect the customer to toss things over the wall to them, and then whether they actually deliver or not is a matter of a surprise say two years later, like is the MPS actually delivering this service? Now you guys, with your expertise have developed quite a bit of automation behind that. Tell me a little bit about this and where you got the idea and where you've taken it to.

Jeremy:    Absolutely. Uplogix is our home grown platform, and it's really geared towards optimizing our performance as a managed service provider. It also heads off a ton of problems every single minute, every single day that our customers would have otherwise seen. The inception of this product just came from necessity. We have a tremendous amount of tools and a tremendous amount of software platforms and different providers at our fingertips, but quite frankly, they're not complete. So we've learned over the years and our customers have felt and gained a tremendous amount of positive results by this additional layered platform that we have developed for our needs and for our customers' needs.

Mike:     This is backs up a real commitment to your client. One of the unique things I also, I've heard you talking about in our conversation is that you don't really just say, "Hey, I've got 200 people, and when someone calls someone picks up the phone." You've got these focused, what do you call them, care teams of folks-

Jeremy:   Exactly.

Mike:    That are assigned to an account and carry some continuity backed by Uplogix. 

Jeremy:   Yeah, our customers, and I would argue nearly every ... it's human nature to have familiarity in who you're work with, you've got trust in those that have serviced you before. So our service model here at Logically really speaks to that, and our customers enjoy the repeated visits with the engineers that they work with. They get to know them by name. They can talk to them and work with them on a recurring basis. So even though our organization has grown and we've really gained an added aptitude and bicoastal support and services, we've kept that small medium business customer service feel by designing these care teams.

So every customer of ours that we partner with is put into their specific care team and it's serviced by a specific set of engineers. We measure that on a weekly basis. We really try our best to work with our clients and ensure that they get the same engineers every time or at least their dedicated team each time.

We found also Mike that, that's really beneficial for us, quite frankly as the provider. Our engineers are more efficient, they're more effective, they're happier because they know the clients and the environments that they're working on. So just overall it's a win-win for both sides.

Mike:   Awesome. Just one final thing. If you could say a little bit about when someone's working with an MSP, what kinds of things should they be keeping an eye on in terms of security and looking for when they work with an MSP and what that MSP can provide back to them in terms of security?

Jeremy:   Security is such a massive topic. Here too I think Logically where we're different is we would enter into a conversation with the client around their standards and policies and have that discussion first. Too often today, I see a lot of providers pawning or selling software or selling an EDR for example or the next appliance XYZ. The challenge with that is a never ending story. You can spend a tremendous amount of money but never get to a finish line if you first don't define what the finish line looks like.

My recommendation is if your managed service providers is not having a discussion with you regarding compliance, your standards and policies, and basically establishing the rules of the game prior to getting into the game and playing the game and starting to spend your money, I would encourage you to potentially seek out some additional consultative information so that you can set those milestones, can set the standards and policies before you go off and start spending a bunch of money on security related services or technologies.

Mike:      It sounds like that actually continues through all the kinds of services you offer. You start with a plan. You want to do the consultative thing, and end up with business alignment and making sure you're both working towards the same goals. 

Jeremy:   Exactly Mike. I think that thoughtfulness and that thoroughness just over the years as we've developed as an organization really as leaderships and individuals, technology, there's so many new shiny objects even by the time and you and I are on this call. What's more important is to stay focused on long-term objectives, make sure that you're partnering with your client before you jump in to making recommendations and spending their dollar. You've got to be a good ... As a managed service provider, it is our duty to be a good shepherd of our clients' money.

Mike:    I think on that note Jeremy I'd like to thank you for explaining Logically to me today.

Jeremy:    Absolutely Mike. Thank you for the opportunity. 

Mike:    All right. And thank you guys. And we'll be back with some more coverage of the MSP space and Logically in a minute. Bye.